Lara Bezzera, Founder, WorkCoherence is a passionate proponent of Purpose led organizations. As Managing Director and Chief Purpose Officer of Roche Pharma, India, Lara drove a cultural transformation towards self management that resulted in Reversal of a declining sales trend, halved attrition and doubled employee engagement. In this talk, she shared how she went about effecting this transformation !

In this episode, Danah brings the explanation of the influence of Newtonian physics on Business and the consequence of seeing it from the perspective of the Atom and the separation that Newtonian philosophy brought to the world. Quantum physics brings to the business the new understanding of the whole, the connectedness among business, humans, environment, and the need to find the right balance among all parts to this ecosystem. COVID has shown the effect of the wrong connections and also, in the absence of normal human activity, the recovery of the environment. Future leadership should come with consciousness and responsibility.

Creating a culture of open communication & Celebrating failure - how to do it? What is the dialogue principle of David Bohm? Gisele question One of the most important tasks of an organization that thrives empowerment and self-organization is to allow a free flow of communication and allow a high level of context-awareness. How can we use the Dialogue principle of David Bohm and how to celebrate failure when we still fear it?

"Why were Purpose and servant leadership not intrinsically in the business before? Quantum dynamic systems and the success of businesses in the future." This is the 4th episode of the series 1 of #TheGuruAndTheCPO. Enjoy this conversation about the future of business and the Quantum Dynamic Systems giving a new perspective to economies and businesses. How leaders should lead differently and self-organized teams should have more space in organizations to unleash creativity!

"Why were Purpose and servant leadership not intrinsically in the business before? Quantum dynamic systems and the success of businesses in the future." In this episode, the conversation brings new insights into the future of leadership and on how Quantum Dynamic systems are the base of the new way of working. Enjoy it!

#TheGuruAndTheCPO Series 1 Episode 6 Self-organized companies - what will bring alignment to drive good results. The new role of leadership and the Purpose role. Charlotte question

#TheGuruAndTheCPO Serie 1 Episode 3! "#Purpose of business since the industrial revolution. Do we need to repurpose business?" Have you ever reflected on the reason why businesses started in the first place? Why people started to exchange goods or trade, or why mass manufacturing started? Why would the main objective of business change? We need to come back to our basis when Humanity was the center and the reason for us to develop. Humanity, no only a privileged part of the population. It is time for us to #repurpose businesses in order to, collectively work for a better future. Listen to this conversation and reflect with us!!

Lara Bezerra's international career in the pharmaceutical industry spans 27 years, three continents, seven countries, in several positions, being in senior leadership positions of multinationals (General Manager and Managing Director) since 2003. Asia is the third continent she is working in. She has been successful as a female executive, having some pioneer positions as the 1st Female leader appointed as Executive President of the Bayer group in Latin America (Venezuela). She is Brazilian and has worked in American, German, and Swiss multinational Pharmaceutical companies. She has driven organizations and teams to success, financially, professionally, and personally. Lara believes results come through people, and she strives to build leaders in each of the members of her team. As a result of her transformational work based on Purpose in India, Lara was featured in different media. An article about her work in India was written by Michael Chavez, the CEO of Duke Corporate Education, in his monthly column about Purpose in the organizations in Forbes, where he mentions her as the 1st Chief Purpose Officer in an executive leadership position . Michael Chavez has also referred to Lara's work in his most recent book, "Rehumanizing Leadership, putting Purpose back into Business" as a business case on how to introduce Purpose to corporations. Until December 2019, Lara was the Chief Purpose Officer, MD of Roche Pharma, in India. Since then, she is preparing a professional change to leverage more her leadership skills and share her knowledge and experience with more leaders. She is married and has three children, and her family accompanies her in her ex-pat assignments. She has a degree in Business Administration from the Fundacao Getulio Vargas (FGV) University, Sao Paulo, Brazil, and several other courses in leadership and public policy taken during her international career. Follow us on Instagram - https://www.instagram.com/freakfolksindia/ Follow us on Twitter- https://twitter.com/freakfolksindia Like our Facebook Page - https://www.facebook.com/freakfolksindia

Lara Bezerra @ Stories At Work - A #leadership lessons video series. (Season 1 Episode 15 : S01E15) - Please share freely. Every Saturday I post a video of a chat with an industry leader where he or she shares stories and you will see how powerful that can be.Today the leader is Lara Yumi Tsuji Bezerra the Chief Purpose Office (Managing Director) Roche. Thank you Lara. This video demonstrates how we can understand so much more about a leader and her beliefs when she narrates a story. We call these connection stories. You can subscribe to our YouTube channel https://bit.ly/SWI_YT and ensure you don't miss any of the episodes.

LARA BEZERRA CHIEF PURPOSE OFFICER - FOUNDER, WORKCOHERENCE LLC STORYTELLER TEAL in INDIVIDUALS

This is a stimulating conversation tracking the phenomenal journey that Lara Bezerra has made in her life. She has demonstrated outstanding leadership, becoming the first woman country manager for Latin America for both Bayer and Roche. She has broken many glass ceilings in her career whilst pursuing 'being the best' and being happy.

Do I manage people? Do I lead tasks? Enemy should I lead people, when should I manage tasks?

The ones who think that they can change the world, are the one that do! Steve Jobs

Who owns capability building in the organizations in the future? The success of the employees in the future will depend on their ability to learn fast and broader!

How to get the best out of diverse teams, using the principles of SQ self awareness; celebration of diversity and being vision and value Led - through dialogues based on Otto Scharmer U theory

Learnings from Amey’s presentation (intern’s Lead program project). What value is really about? How to bring value to our lives, society? Difference between want x need - what you want is what you need?

Learnings from interview - how my father, a medical doctor helped me to see how proud I have to be to work in a pharmaceutical company, I just have to choose well!

Lara’s Address to Roche Pharma India - 12/2018 reminding of the purpose and not to get side tracked by the benefits the new way of working is bringing to all - to be focused on our vision and purpose

Happy Mother’s Day - this is the story of Shradha, who we have hired exactly when she discovered she was pregnant! The best decision ever! Thanks Shrada Agarwal!

What is really collaborating? Today in a check in I had this clarification - the difference between collaborating and working together - one is co-creating - the other putting parts together.... what do you do?